Intro:
Losing a pet is never easy, and one U.S. brand wanted to offer beautiful, personalized pet urns that help owners honor their furry family members. They reached out to us to design a product that was both elegant and practical.
The Challenge:
The client wanted urns that:
- Could be customized with names, dates, and paw prints
- Were made from durable, high-quality materials like wood and ceramic
- Balanced elegance and affordability for different market segments
Our Solution:
We worked closely on:
- Material selection for a premium feel and durability
- Custom engraving and laser etching to allow personalization
- Packaging design to make the product gift-ready and easy to ship
- Offering different sizes and shapes to suit pets of all sizes
Results:
- First batch launch exceeded $25k in online sales
- Customers loved the personalization options and quality finish
- The product gained strong reviews on social media for its thoughtful design
Takeaway:
A sensitive product like a pet urn requires empathy, craftsmanship, and customization. By focusing on these, you create something meaningful that resonates deeply with pet owners.